December 09 -OZ lends a Christmas hand..


For several years, Manchester's leading promotion and Events company, OZ Promotions have formed a close and celebrated working relationship with Manchester City Centre partners including Marketing Manchester, GMPTE and the local council. It hence came as no big surprise recently when OZ was chosen to promote the vast 'see what Manchester is made of campaign'

Commissioned by Cityco, the organisation responsible for managing the City Centre, the campaign will focus on the diversity of the retail and leisure outlets in the City with also a strong message on Public Transport available throughout the Christmas period.

In conjunction with radio and TV advertisements, the campaign intends to distribute around 750,000 City Centre Christmas Shopping maps/guides to shoppers on the run up to the festivities. The guides give information on places to shop and eat within Manchester by purposely setting out into categories such as designer areas and even recommendations for mums to visit. OZ Promotions will provide a vast Promotional presence in the City with over 30 Team Members a day to distribute the maps at key shopping areas and also transport hubs such as Piccadilly Station, Victoria and Shudehill Interchange. The whole distribution operation will be managed by OZ’s account managers who will oversee location, transportation and litter issues. OZ Promotions has also been enlisted to design and produce branded clothing that the street teams will wear.


“We are thrilled to be working once again with the City Centre Partners, especially on such a high profile and important project. We have always enjoyed working closely with the Marketing Manchester and Cityco teams on projects concerning Manchester and tourism and are confident we will make this one a success too”